The customization cycle of wooden doors is long, a

2022-07-22
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Because of the uniqueness of customized building materials, the sales of customized building materials products have increased significantly in the home furnishing market in recent years, especially wooden doors have become customized products that consumers will be involved in home decoration. However, the long ordering cycle of customized products and the relatively immature industry system have also caused a lot of consumer complaints. Events that cannot be coordinated by multiple parties due to the request for return occur from time to time

customized building materials products have seen a significant increase in sales in the home furnishing market in recent years because of their unique customization. In particular, wooden doors have become customized products that consumers will be involved in home decoration. However, the long ordering cycle of customized products and the relatively immature industry system have also caused a lot of consumer complaints. Events that cannot be coordinated by multiple parties due to the request for return occur from time to time

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customized building materials products have increased in sales in the home market in recent years because of their customization uniqueness, especially wooden doors have become customized products that consumers will be involved in home decoration. However, the long customization cycle of customized products and the relatively immature industry system also cause a lot of consumer complaints. Events that cannot be coordinated by many parties due to the request for return occur from time to time. Why on earth does it take a long customization cycle to customize wooden doors? And what problems need to be paid attention to in the selection and decoration of wooden doors and the rights and responsibilities? The reporter visited wooden door manufacturers to find answers for consumers

consumer doubts 1: why is the long cycle of customizing wooden doors?

when explaining the reason for the long time of customizing wooden doors, the salesman of wooden doors said that consumers have to go through cumbersome links different from general furniture and other building materials from the beginning of choosing wooden doors to the end of installation. The general process is that after the consumer comes to the store to value the style and determine the price, the staff will come to the door for measurement, and then report the style and size of the wooden door to the wooden door manufacturer to start the production of the wooden door. The production of wooden doors has to go through basic wood processing, painting, inspection, packaging, logistics and other steps. The basic time from placing an order to the final installation is about 28 days to a month, and the shortage of construction personnel caused by the peak sales season is another reason that affects the customization cycle

on the other hand, the customization of wooden doors is directly related to the weather. The dryness of customized wooden doors in winter is relatively weak, which will directly lead to the extension of the construction period of wooden doors. According to Wang Jian, the deputy director of Caesar great wooden door factory, the process of each manufacturer is different, but for the wooden door painting link, the general number of painting is 9 layers, and each layer can be completely dried at least 24 hours. It takes about 10 days to make the 9 layers completely dry in winter, and about 10 to 8 days in summer. Plus other processing and inspection links, the production of a customized wooden door takes about 20 days. As for other reasons, such as errors in the measurement of the door opening in the consumer's home, temporary replacement and other problems, additional calculation time is required

consumer doubts 2: how to coordinate rights and responsibilities

there are widespread reputation problems such as delayed delivery in the wood door industry, “ This is related to the relatively immature wood door industry as a whole& rdquo; Zhang Zhihu, deputy general manager of Tata wooden door, said. It is often difficult for businesses to control the production process of products themselves. Therefore, consumers should be reminded to choose brands with guaranteed production period to ensure service quality. On the issue of delivery time, factory director Wang of Caesar's great wooden door factory said: in order to protect the interests of consumers, most well-known brands have signed agreements with consumers on purchase procedures to ensure that the time from ordering to delivery and decoration is between 30 and 35 days in the same city and 35 to 40 days in other cities. Beyond this period, consumers should be compensated accordingly

in view of the problem that it is difficult to return customized products reported by consumers, president Zhang believes that the first reason why consumers ask for returns must be the quality problem of the wooden door itself, which can be solved for businesses, including door-to-door maintenance, replacement, and even rework. Specifically speaking of returns, because of the particularity of customized building materials, returned goods will cause unnecessary waste of resources and product accumulation. If the consumer requests to return the goods because of some redeemable defects, it is unlikely for the merchant to return the goods, “ Unless it reaches an abnormal state ”, President Zhang added: “ If the merchant's service can't keep up, resulting in the fact that consumers can't use the wooden door at all, and the manufacturer doesn't follow up, the merchant should return the goods& rdquo;

consumer doubts 3: how to arrange the time of purchase and customization

after understanding the customization cycle and related responsibilities and rights of wooden doors, consumers should arrange the time of purchase and customization of wooden doors more reasonably. According to Director Wang, consumers can make various choices after getting the key and having a decoration plan. After the foreman has settled in for decoration and determined the size of the ground and wall tiles, the measurement of the door opening can be carried out in about five days. During these five days, consumers should understand and choose the types of wooden doors as diverse as possible. President Zhang of Tata wooden doors also suggested that after the decoration design plan is determined, Start to choose and determine the style and type of wooden doors as soon as possible. Wooden doors are one of the most basic links in home decoration, and should be carried out at the same time as possible with the decoration of ceramic tiles, wallpaper and floors

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