Perspective of the hottest food packaging industry

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Perspective of China's food packaging industry

packaging of beverages, dairy products, candy, cakes and other products are the fastest-growing varieties in China's packaging industry at present. The entry of foreign capital and international food companies not only expands the demand for packaging quantity, but also puts forward higher requirements for packaging product quality

food industry is one of the most important pillar industries in China. China has more than 20000 food processing enterprises of a certain scale. In 2003, the total output value of the food industry reached US $140billion, with an average annual increase rate of more than 15%, ranking first among 40 major industrial categories, and contributing 10% to GDP

the rapid development of China's food industry first benefits from China's urbanization process. Due to the large differences between urban and rural population in consumption, urban population plays an important role in the development of food industry, especially the development of packaged food. In 2003, China had 662 cities and towns, with a population of more than 500 million; It is estimated that by 2020, China's urban population will reach 900million. The urban population is the main body of the consumer market, and the urban economy is also the main body of the national economy. At present, the contribution rate of China's urban economy to the national economy has reached 70%. It can be said that China is gradually becoming an industrialized country

high brand concentration and great development potential

according to the formula provided by the National Bureau of statistics, the development potential index of a food industry = profit margin x30% + growth rate x30% + market share X40 keep the working table and operation panel clean%. At present, the categories with the most development potential in China's food industry are: cigarettes, dairy products, soft drinks, small packaged edible oil, convenience food, and the brewing industry, which has no need to take non proportional stress when the materials have a yield point

as a special industry, the tobacco industry accounts for a considerable proportion of China's tax revenue. Although the tax proportion of China's tobacco industry has been quite high, China's tobacco sales are still increasing. However, there are too many brands of Chinese tobacco enterprises, and the average scale of enterprises is still relatively small. Therefore, in the next two years, China will step up the consolidation of tobacco production enterprises and the formation of enterprise groups

the development speed of dairy products, especially liquid dairy products, is quite amazing. The annual output growth rate is more than 30%, and the brand concentration is very high. The output of several large enterprises such as Guangming, Sanyuan, Yili, Mengniu, etc. accounts for more than 60% of the total output of the country. Although China's dairy products have developed rapidly, and the per capita consumption of dairy products has increased from 7 kg to 11 kg, compared with the global average and the consumption level of developed countries, it is still very low, and there is a lot of room for development

over the past two decades, the average development rate of Chinese beverages has reached 21.2%. In 2003, the total output of Chinese beverages reached 23.744 million tons, including 7.1232 million tons of carbonated beverages, 9.559 million tons of bottled water, more than 4 million tons of tea drinks, and more than 3 million tons of fruit juice and fruit juice drinks

the concentration of beverage enterprises is also quite high. The total output of China's top 10 beverage enterprises exceeds 65% of the total output. The brand concentration of individual varieties is even more amazing, such as tea and fruit juice drinks. The combined output of Master Kang and Tongyi exceeds 60% of the total market

since 2002, China has become the world's largest beer producer, with an output of 23.58 million tons in 2002, 25.1 million tons in 2003, and 27 million tons in 2004. At present, China has formed several major beer groups led by Yanjing, Zhujiang, Qingdao and China Resources, accounting for half of China's beer production. In recent years, foreign beer enterprises have also entered the Chinese market. For example, this year, AB group of the United States spent a huge sum of more than 70 million yuan to acquire Harbin Brewery

although the consumption of instant food in China is less than 30% of the total food consumption, which is far lower than that of developed countries, the consumption proportion of instant food in large cities is significantly higher than the national average. Statistics show that in 2003, the output of instant noodles in Chinese Mainland was 42.2 billion packages, with a sales volume of 22.2 billion yuan, maintaining a growth rate of more than 30% in output and sales, far higher than the average growth level of 20.6% in the national food industry. The total output of 19 fast-growing noodle enterprises in China in 2003 was 523200 bags, with sales of 1.55 billion yuan, an increase of 36.24% and 46.88% respectively compared with the same period in 2002

in 2003, the growth rate of Chinese candy exceeded 15%, and the output exceeded 1million tons. In particular, the growth rate of chocolate is faster, and the brand concentration is also higher. The products are basically occupied by foreign-funded and foreign-funded enterprises

the production and sales of canned food in China also continued to grow. In 2003, the output of canned food reached 2.65 million tons, with a year-on-year increase of 14.7%; Exports were 1.673 million tons, an increase of 15.13% year-on-year; The export volume was 1.223 billion US dollars, an increase of 14.71% year-on-year; Domestic sales were 952700 tons, with a year-on-year increase of 14.01%. The annual export volume of canned food continues to rank in the forefront of food industry exports

the rapid development of China's food industry is partly due to the huge investment of international food industry giants. At present, most of the international food industry giants have established production bases in China. Including Coca Cola, Pepsi Cola, Danone, Nestle, Unilever and so on. Danone mainly invested in biscuits, bottled water and dairy products in China, with a sales revenue of 1.1 billion euros in 2003; Unilever and Nestle have established their leading positions in China's ice cream industry. Unilever sold 12million euros of ice cream in 2003, accounting for 10% of the market share. This year, it plans to invest 150million euros in China; General Mills food company of the United States also established a second factory in Guangzhou this year, with an investment of 12.5 million US dollars, occupying the top position in China's frozen food industry

market and demand for food packaging

based on 10% of the total output value of the food industry, the total output value of China's food packaging industry reached US $14billion in 2003. The demand for packaging and the cost of packaging in each sub industry of the food industry vary greatly, such as the proportion of packaging in beverage, dairy products, tobacco and other industries is much higher than 10%. It is generally believed that in the cost composition of the beverage industry, the packaging cost is more than half

the packaging of tobacco and Baijiu in China is generally high-grade, well made, and a large number of high-end materials are used. Processing enterprises have also imported a large number of first-class molding and printing equipment. In terms of materials, the tobacco and alcohol packaging industry has a great demand for high-grade cardboard, which is the main consumer market of aluminum foil, as well as BOPP, BOPET and even high-grade metallized ink. In addition, the vast majority of PVDC coatings in China are used on the outer packaging of cigarettes; In terms of equipment, the narrow flexographic printing machine has been widely used in the tobacco packaging industry because of its modular structure and easy to form an integrated production line. With the continuous expansion of the proportion of cigarette hard box packaging, cigarette box printing and forming equipment will have great development potential. Metallized ink will be used in a wider range to reduce the use of gold and silver cardboard and reduce costs. Foreign matter inspection in the production process, finishing equipment and coding equipment in the post packaging process will also have great development

domestic filling machines can basically meet the needs of medium and low-speed beverage and beer filling, but high-speed equipment still needs to be imported. The stability and adaptability of domestic equipment need to be improved. Although there are many domestic enterprises, the following are worthy of attention: 1. The growth rate of automobile production and sales, which has the largest weight in the total industrial volume, is picking up; 2. The cumulative order volume of key enterprises in the machinery industry has warmed up. Enterprises develop cold aseptic filling lines, but the technology is not mature, and they are basically Large-Scale Low-Speed equipment, and high-speed cold aseptic filling lines are still blank. The labeling machine is also similar to it. The high-speed labeling machine will mainly rely on imports, especially some new equipment that can affix transparent self-adhesive labels, which cannot be produced in China

in China, at present, PET bottle production equipment supporting high-speed filling lines with more than 20000 bottles per hour still needs to be imported, and one-step PET production equipment shows certain advantages in filling. At present, there are only one or two domestic manufacturers that can produce high-speed rotary PET bottle blowing machines, and the speed is basically no more than 15000 bottles per hour

plastic beer bottles will continue to be a hot topic. Although new technologies emerge in endlessly and bottle making enterprises and equipment suppliers are full of expectations, both technology and market are not yet mature. Although there may be a breakthrough next year, the market prospect is still not optimistic

convenience food is the largest user of cartons and folding cartons. Although cartons have successfully replaced foamed PS to occupy the market of instant noodles and fast food boxes due to policy reasons, their hygiene, mechanical strength, oil and anti stick properties are not satisfactory and need to be improved

the seasoning bag of instant noodles has a huge demand for barrier films, which is one of the largest application markets of high barrier films at present. Bagged instant noodles are also the main users of coextrusion films. The combination of PP plastic shallow dish and fresh-keeping film will still play a great role in facilitating the packaging of semi-finished products such as staple foods and side dishes. With the continuous improvement of health requirements, new packaging forms may continue to appear

dairy products packaging has been a hot spot in recent years. This is not only because the dairy market is developing rapidly, but also because this market has great defects and potential. Chinese liquid milk has always been dominated by ultra-high temperature sterilized milk. Not only is the packaging form single, but also the problem of poor taste is becoming more and more prominent. Therefore, pasteurized milk will have greater development space, especially in big cities. At present, there are also some liquid milk in paper and plastic bags that do not need the cold chain sales environment but have a short shelf life. The liquid milk packaging represented by HDPE extruded bottles may become popular next year. The packaging of ice cream seems to have been too high-end. In the cold chain sales environment, the printing of flexible packaging with more than 7 colors is particularly redundant

China's food market changes rapidly, the product life cycle is generally relatively short, and consumers' brand loyalty is not very high. This puts forward higher requirements for packaging. Food production enterprises can do their best to make the packaging very exquisite to attract consumers, and can also reduce the packaging cost and occupy the market by relying on the price advantage. However, no matter how to make the packaging, ensuring the food quality is the most important

relevant data:

China has more than 20000 large-scale packaging and decoration printing enterprises. Among them, the total output value of the food industry is more than 5billion US dollars, the output value of the pharmaceutical packaging industry is 2billion US dollars, the output value of the tobacco packaging industry is 1.2 billion US dollars, and the output value of the food and packaging machinery industry is 3.6 billion US dollars

according to materials, the output value of paper packaging and plastic packaging respectively accounts for about 30% of the total output value, decoration printing accounts for about 18%, machinery accounts for 8%, metal packaging accounts for 6%, glass accounts for 2%, and others account for 6%. Plastic and paper packaging have developed rapidly, accounting for the largest proportion, while the market share of glass and metal packaging has decreased year by year

according to the application market, food and beverages (including tobacco, wine, candy) account for the largest proportion, accounting for about 60%, drugs, daily-use chemicals, electronic appliances, industrial chemicals, etc. account for about 30%, and others account for 10%

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